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Archive of ‘Writing & Copywriting’ category

(Copy)writing From The Heart

(Copy)writing From The Heart

Hugh Macleod once wrote, Write from the heart. There is no silver bullet. There is only the love God gave you. I’ve always loved heartfelt stuff – letters, stories, articles, etc. I love the ability of these things that come from the heart, to reach and touch you, no matter where you are in the…

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Making That Switch From Designer to Writer

Making That Switch From Designer to Writer

This post is one I’d like to share with all the budding designers who intend to make a switch to copywriting but aren’t too sure if they should make that jump just yet. It’s a story of my journey towards becoming a writer. The year was 2006 (not too long ago so what I’m about…

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How To Replace Old Ideas With New Ones

How To Replace Old Ideas With New Ones

Being a copywriter is meant to be a fulfilling, creative and exciting. You can step into the shoes of different types of people, you learn trade secrets and a bit of everything from investment banking to diet pills. However, after a while we run out of steam and run out of ideas. Why? Because we…

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Two Basic, Must-Have Creativity Tools

Two Basic, Must-Have Creativity Tools

I’m sitting in front of my computer, sweating bullets about submitting an article pitch for this blog. It’s way past my bedtime and I’d rather be sleeping. Impossible, of course, with the deadline looming. Why, I wondered, don’t I have any ideas for an article? Wasn’t I just brimming with ideas just a while ago?…

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